BOBA LOVA
TEA & SNACK
BAR

Content Creation and Photography 

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Creative Brief

Boba Lova Tea & Snack Bar, Rhode Island’s first mochi donut shop, requested a multimedia package including photography, B-roll, graphic design and user-generated content (UGC).

 

This diverse deliverable mix fostered creative flexibility and ensured the delivery of high-quality marketing assets. As a relatively new brand seeking a stronger marketing presence, Boba Lova benefited from a ready-to-use, professionally curated content library to support ongoing promotional efforts

 

In my role as the Social Media Specialist, I: 

• Launched Flavors of the Week, a weekly showcase on the new donut frosting rotations to entice customers

• Designed promotional materials to support marketing efforts and in-store events (sales, holidays, etc)

• Produced posts from the employees’ perspectives to spotlight Boba Lova’s hardworking team and efforts